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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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05201_Field_OMJE T28.txt
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1996-04-10
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controversy did a lot of things in McLuhan’s case. I
think, for one thing, it exploded his work forever.
Again, it’s this Humpty Dumpty analysis that you
can’t put it all back together again. Sure it’s
difficult to read his work. You can read his work in
many ways, you can read it as fragments. You can
also try to read him whole, which is the enterprise
I’ve been engaged in and that’s a marvelous—I
mean it’s like taking a brain bath. But in all of that,
you can’t make the mistake of forgetting that the
very controversy McLuhan’s ideas provoked,
fragmented his work forever. Now to understand
McLuhan, you also have to understand all these
fragments that show up nestling like little nuggets